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Last impressions

First impressions are critical. When you interview for a job. Meet new potential clients. A someone out on a date. You never get to make a good first impression again.

A few months ago, I opened up a new account at my bank. The first interaction was great. The employees were helpful and nice. They got me through the process quickly, and even gave me a discount.

At the moment I was happy, but over time the experience has taught me that last interactions might be far more important.

After they finished this job, their service has been worse. They’ve charged me with fees they didn’t explain And last week, it took two hours just to get a few cancelled checks. I was transferred between three departments, all on VOIP lines in South America that were hardly working.

The interaction was terrible. And this is what will stick in my memory. The last interaction. In my experience, it can make or break everything.

Good last impressions are great too. When the Dean of your school sent a personal message over the weekend to help with an important problem. When my realtor left me free cookies on two occasions after closing my condo. When I got a call from someone I was waiting to hear from (sorry readers, no links here!!!)

The good news is that just yesterday, the bank helped me get $120.00 back that was fraudulently taken from my account. And it only took 15 minutes. I was thrilled. Can my bad feelings be changing? Maybe not entirely, but the last impression helped.

In today’s disconnected internet-driven world, last impressions are more important than ever.  So what last impression are you going to leave today?

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